Tangible / Physical Interface

hand-some camera
tuning page (Master thesis)
pepper can radio
kinkyo sukui
lunar drum
paper cup light
wake n' bacon
a movie night with me
mobile phone design
recall the moment (B.S thesis)

Web-based User Interface

Credit Card Dynamic eStatement
American Express Global Nav
weather data visualization
social soup
line obsession
drawing tool
ndd design portfolio



notsimplyyes at gmail.com
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Digitas Inc.
, NY
Lead Interaction Designer, May 2010 -- Present
Senior Interaction Designer, Oct. 2008 -- May 2010
Interaction Designer, Nov. 2006 -- Oct. 2008

  • Design conceptual and functional user interfaces, improving informational architectures for clients including American Express and Samsung.
  • Create analysis and define model of audiences, processes and tasks.
  • Document site maps, wireframes, flow charts, functional and presentation specifications, and style guides.

Modus Associates, NY
Freelance Interaction Designer, Sep. -- Nov. 2006

  • Worked with art directors and content strategists to create user interface and visual identity for software and site experience.
  • Clients include Morgan Stanley, Coldwell Banker and SIRIUS Radio.

NDD Design Taipei
Industrial Designer, Sep. 2003 -- June 2004

  • Conceptualized mobile phones, mp3 players and LCD monitors for international consumer electronics firms.
  • Rapidly visualized and prototyped to demonstrate abstract concepts.
  • Designed and produced interactive promotional kit. Kit was company’s primary marketing tool at CeBIT 2004.


New York University
, New York, USA
MPS Interactive Telecommunication Program (ITP), 2006

National Cheng-Kung University, Tainan, Taiwan
B.S. Industrial Design, 2002


  • Physical and Digital Interface Design
  • Information Architecture, Wireframes
  • Product Development, Rapid Prototyping
  • Front-end and database Programming
  • Visual Design
  • Use cases
  • Documentation
  • Creative Concepting
  • Problem Solving


UI / Graphic Visio, Photoshop, Illustrator

Multimedia Dreamweaver, Flash

Programming HTML/CSS, Actionscript, Java, Perl/PHP/MySQL

3D Modeling AutoCAD, 3DsMax, Pro-E


  • English
  • Mandarin
  • Taiwanese
  • Japanese